Concepedia

Mahnaz Haji Gheshlaghi

MH

2

Publications

200

Citations

2

H-Index

2019

Active since

Affiliations

UNSW Sydney(Current)

Mahnaz Haji Gheshlaghi is an author at UNSW Sydney specializing in management, marketing, and service design.

Top concepts

MarketingManagementDesignBusinessEngineeringService DesignHuman ResourcesUser ExperienceVirtual RealityExtended Reality

Publications per year

2019–2020

2

Publications

2

Anthropomorphism and augmented reality in the retail environment

Patrick van Esch, Denni Arli, Mahnaz Haji Gheshlaghi et al. · Journal of Retailing and Consumer Services · 2019 · 178 citations · Full text

Engineering, Augmented Reality, Interactive Marketing +9

Creating an effective self-managed service climate for frontline service employees

Patrick van Esch, Denni Arli, Mahnaz Haji Gheshlaghi · Journal of Retailing and Consumer Services · 2020 · 22 citations · Full text

Customer Satisfaction, Frontline Service Employees, Self-service Technology +9

Rows per page

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