Vasiliki Andonopoulos is an author at UNSW Sydney specializing in management, consumer engagement, and interactive marketing.
Top concepts
ManagementArtsBusinessMarketingSocial MediaCommunicationSocial InfluenceConsumer BehaviorConsumer ResearchDigital Marketing
Publications per year
2020–2023
3
3
Vasiliki Andonopoulos, Jenny Lee, Christine Mathies · Journal of Retailing and Consumer Services · 2023 · 63 citations · Full text
Customer Satisfaction, Digital Marketing, Consumer Study +20
Who Shares? Profiling Consumers in the Sharing Economy
Sean Sands, Carla Ferraro, Colin Campbell et al. · Australasian Marketing Journal (AMJ) · 2020 · 58 citations · Full text
Rows per page
1–3 of 3