Concepedia
Statistics
Publications
8
Citations
382
H-Index
Active since
2002
Affiliations
Fordham University(Current)
Singapore Management University
Sophia University
Mahidol University
Peter De Maeyer is an author at Fordham University specializing in marketing, consumer behavior, and marketing management.
Publications per year
2002–2024
Drivers of continuance intention with mobile banking apps
Chayawan Poromatikul, Peter De Maeyer, Kannika Leelapanyalert et al. · International Journal of Bank Marketing · 2019 · 120 citations
Business, Marketing, Marketing Management +14
Product category determinants of price knowledge for durable consumer goods
Hooman Estelami, Peter De Maeyer · Journal of Retailing · 2004 · 71 citations · Full text
Social Sciences, Business Economics, Economics +15
Customer Reactions to Service Provider Overgenerosity
Hooman Estelami, Peter De Maeyer · Journal of Service Research · 2002 · 55 citations · Full text
Consumer perceptions of third party product quality ratings
Peter De Maeyer, Hooman Estelami · Journal of Business Research · 2011 · 43 citations · Full text
Business, Marketing, Marketing Management +11
Key themes in consumer financial services research from 2000 to 2020: a bibliometric and science mapping analysis
Arturo Molina, Jessica Salgado-Sequeiros, Mar Gómez et al. · International Journal of Bank Marketing · 2021 · 30 citations
Management, Marketing, Marketing Management +15
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