Junzhao Ma is an author at Monash University specializing in management, marketing, and consumer research.
Top concepts
MarketingManagementConsumer ResearchBusinessSocial SciencesRoboticsPsychologyConsumer CultureConsumer BehaviorBehavioral Science
Publications per year
2014–2023
7
7
Advertisements Just Aren’t Advertisements Anymore
Colin Campbell, Junzhao Ma · Journal of Advertising Research · 2014 · 46 citations
Rows per page
1–5 of 7