Walter Brenner

Knowledge‐enabled customer relationship management: integrating customer relationship management and knowledge management concepts[1]

Henning Gebert, Malte Geib, Lutz M. Kolbe et al. · Journal of Knowledge Management · 2003 · 488 citations

Management, Knowledge Management, Customer Relationship Management +10

How AUDI AG Established Big Data Analytics in its Digital Transformation

Christian Dremel, Matthias M. Herterich, Jochen Wulf et al. · Alexandria (UniSG) (University of St.Gallen) · 2017 · 289 citations

Business, Management Information Systems, Technology Management +16

The Impact of Cyber-physical Systems on Industrial Services in Manufacturing

Matthias M. Herterich, Falk Uebernickel, Walter Brenner · Procedia CIRP · 2015 · 199 citations · Full text

Engineering, Manufacturing Engineering, Systems Engineering +17

ITIL as Common Practice Reference Model for IT Service Management: Formal Assessment and Implications for Practice

Axel Hochstein, Rüdiger Zarnekow, Walter Brenner · 2005 · 167 citations

Business, Information Systems, Information Technology +11

Rejuvenating Customer Management:

Harald Salomann, Malte Dous, Lutz M. Kolbe et al. · European Management Journal · 2005 · 162 citations