Jochen Wulf

Detecting, Preventing, and Mitigating Online Firestorms in Brand Communities

Dennis Herhausen, Stephan Ludwig, Dhruv Grewal et al. · Journal of Marketing · 2019 · 304 citations · Full text

Digital Marketing, Consumer Research, Communication +16

How AUDI AG Established Big Data Analytics in its Digital Transformation

Christian Dremel, Matthias M. Herterich, Jochen Wulf et al. · Alexandria (UniSG) (University of St.Gallen) · 2017 · 289 citations

Actualizing big data analytics affordances: A revelatory case study

Christian Dremel, Matthias M. Herterich, Jochen Wulf et al. · Information & Management · 2018 · 147 citations

Engineering, Data Science, Big Data Analytics +8

Massive Open Online Courses

Jochen Wulf, Ivo Blohm, Jan Marco Leimeister et al. · Business & Information Systems Engineering · 2014 · 145 citations · Full text

Open Education, E-learning, Education +5

Physiolytics at the workplace: Affordances and constraints of wearables use from an employee's perspective

Tobias Mettler, Jochen Wulf · Information Systems Journal · 2018 · 144 citations · Full text

Wearable System, Engineering, Machine Learning Algorithms +20