Concepedia

Ian Lings

IL

43

Publications

3.1K

Citations

29

H-Index

1998

Active since

Affiliations

Queensland University of Technology(Current)

University of Technology Sydney

Aston University

University of New England

Australian Catholic University

Ian Lings is an author at Queensland University of Technology specializing in management, business, and marketing.

Top concepts

ManagementMarketingBusinessCustomer SatisfactionConsumer ResearchConsumer BehaviorOrganizational BehaviorMarketing StrategyStrategic ManagementBusiness Strategy

Publications per year

1998–2020

43

Publications

43

Employer branding: strategic implications for staff recruitment

Ralf Wilden, Siegfried P. Gudergan, Ian Lings · Journal of Marketing Management · 2010 · 416 citations

Internal market orientation

Ian Lings · Journal of Business Research · 2002 · 376 citations

Internal Market Orientation, Market Development, Market Analysis +4

The impact of internal and external market orientations on firm performance

Ian Lings, Gordon E. Greenley · Journal of Strategic Marketing · 2009 · 190 citations

Customer Satisfaction, Firm Performance, Brand Strategy +22

Investigating attitudes towards three South American destinations in an emerging long haul market using a model of consumer-based brand equity (CBBE)

Constanza Bianchi, Steven Pike, Ian Lings · Tourism Management · 2014 · 171 citations · Full text

Marketing, Culture, Destination Marketing +12

Internal market orientation and market‐oriented behaviours

Ian Lings, Gordon E. Greenley · Journal of service management · 2010 · 150 citations

Consumer Research, Brand Strategy, Partial Least Squares +17

Rows per page

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