Concepedia

Fatima Wang

FW

10

Publications

611

Citations

10

H-Index

2008

Active since

Affiliations

King's College London(Current)

Arizona State University

King's College School

Kadir Has University

University of Leeds

Fatima Wang is an author at King's College London specializing in business, management, and business strategy.

Top concepts

BusinessManagementBusiness StrategyMarketingGlobal StrategyStrategic ManagementInternational BusinessInternational ManagementStrategyMarket Entry

Publications per year

2008–2020

10

Publications

10

Digital marketing capabilities in international firms: a relational perspective

Fatima Wang · International Marketing Review · 2020 · 175 citations

Digital Business, Digital Marketing, International Marketing +16

Service employee burnout and engagement: the moderating role of power distance orientation

Seigyoung Auh, Bülent Mengüç, Stavroula Spyropoulou et al. · Journal of the Academy of Marketing Science · 2015 · 90 citations · Full text

Employee Involvement, Work Attitude, Service Employee Burnout +10

Market driving strategies: Beyond localization

Pervez Ghauri, Fatima Wang, Ulf Elg et al. · Journal of Business Research · 2016 · 77 citations · Full text

Market Entry, Management, Business +7

Unpacking knowledge transfer and learning paradoxes in international strategic alliances: Contextual differences matter

Mia Hsiao-Wen Ho, Fatima Wang · International Business Review · 2014 · 62 citations · Full text

International Management, Mergers And Acquisitions, Knowledge Exchange +14

Collectivism, Corporate Social Responsibility, and Resource Advantages in Retailing

Yu‐Chiang Hu, Fatima Wang · Journal of Business Ethics · 2008 · 45 citations

Resource Advantages, Management, Business +8

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