Concepedia

David Gal

DG

46

Publications

2.9K

Citations

28

H-Index

1978

Active since

Affiliations

University of Illinois Chicago(Current)

Kellogg's (Canada)

The University of Texas Southwestern Medical Center

North Shore University Hospital

Northwestern University

David Gal is an author at University of Illinois Chicago specializing in medicine, obstetrics, and management.

Top concepts

MedicineGynecologyMarketingManagementSocial SciencesOncologyPathologyCell BiologyConsumer ResearchBehavioral Science

Publications per year

1978–2022

46

Publications

46

Marketing Agility: The Concept, Antecedents, and a Research Agenda

Kartik Kalaignanam, Kapil R. Tuli, Tarun Kushwaha et al. · Journal of Marketing · 2020 · 269 citations · Full text

Marketing Analytics, Customer Satisfaction, Research Agenda +13

Categorization Effects in Value Judgments: Averaging Bias in Evaluating Combinations of Vices and Virtues

Alexander Chernev, David Gal · Journal of Marketing Research · 2010 · 247 citations

Behavioral Decision Making, Consumer Study, Categorization Effects +24

Statistical Significance and the Dichotomization of Evidence

Blakeley B. McShane, David Gal · Journal of the American Statistical Association · 2017 · 160 citations

From Compensatory Consumption to Adaptive Consumption: The Role of Self-Acceptance in Resolving Self-Deficits

Soo Kim, David Gal · Journal of Consumer Research · 2014 · 141 citations

Consumer Economics, Self-management, Behavioral Decision Making +20

A psychological law of inertia and the illusion of loss aversion

David Gal · Judgment and Decision Making · 2006 · 138 citations · Full text

Behavioural Psychology, Behavioral Decision Making, Loss Aversion +25

Rows per page

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