Juan Antonio Trespalacios Gutiérrez

Antecedents of the difference in perceived risk between store brands and national brands

Celina González Mieres, Ana María Díaz Martín, Juan Antonio Trespalacios Gutiérrez · European Journal of Marketing · 2006 · 249 citations

Business, Marketing, Marketing Management +12

Can a good organizational climate compensate for a lack of top management commitment to new product development?

Nuria García Rodríguez, Ma José Sanzo Pérez, Juan Antonio Trespalacios Gutiérrez · Journal of Business Research · 2007 · 143 citations · Full text

Management, Innovation Management, Strategic Management +10

Influence of perceived risk on store brand proneness

Celina González Mieres, Ana María Díaz Martín, Juan Antonio Trespalacios Gutiérrez · International Journal of Retail & Distribution Management · 2006 · 70 citations

Business, Marketing, Marketing Management +11

Organisational learning and value creation in business markets

José Ángel López Sánchez, María Leticia Santos Vijande, Juan Antonio Trespalacios Gutiérrez · European Journal of Marketing · 2010 · 54 citations · Full text

Management, Business Administration, Strategic Management +12

The effects of manufacturer's organizational learning on distributor satisfaction and loyalty in industrial markets

José Ángel López Sánchez, María Leticia Santos Vijande, Juan Antonio Trespalacios Gutiérrez · Industrial Marketing Management · 2011 · 47 citations · Full text

Business, Marketing, Marketing Management +16