Statistics
Publications
15
Citations
822
H-Index
13
Active since
2006
Chris Horbel is an author at University of Bayreuth specializing in business, marketing, and strategic management.
Publications per year
2006–2021
15
15
How context shapes value co-creation: spectator experience of sport events
Chris Horbel, Bastian Popp, Herbert Woratschek et al. · Service Industries Journal · 2016 · 107 citations · Full text
Bastian Popp, Bradley Wilson, Chris Horbel et al. · Journal of Strategic Marketing · 2015 · 52 citations · Full text
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