Concepedia

Nicholas C. Williamson

NC

15

Publications

397

Citations

13

H-Index

1983

Active since

Affiliations

University of North Carolina at Greensboro(Current)

Georgia State University

Winthrop University

Nicholas C. Williamson is an author at University of North Carolina at Greensboro specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingCustomer SatisfactionConsumer ResearchInternational BusinessTradeIndustrial OrganizationEconomicsLogistics

Publications per year

1983–2022

15

Publications

15

Contractual Arrangement and Marketing Practices in the Indirect Export Channel

Daniel C. Bello, Nicholas C. Williamson · Journal of International Business Studies · 1985 · 88 citations

Marketing, Contractual Arrangement, Distribution Channels +6

The American Export Trading Company: Designing a New International Marketing Institution

Daniel C. Bello, Nicholas C. Williamson · Journal of Marketing · 1985 · 44 citations

International Marketing, Trade, Operating Characteristics +22

The Quick Response Management System: Structure and Components for the Apparel Industry

Doris H. Kincade, Nancy L. Cassill, Nicholas C. Williamson · Journal of the Textile Institute · 1993 · 32 citations

Customer Satisfaction, Engineering, Production Management +20

A Cross-Sectional Optimal Scaling Analysis of the Index of Consumer Sentiment

Nicholas M. Didow, William D. Perreault, Nicholas C. Williamson · Journal of Consumer Research · 1983 · 29 citations

Digital Marketing, Consumer Study, Consumer Research +20

Industrial Salesforce Motivation: A Critique and Test of Maslow's Hierarchy of Need

Robert L. Berl, Nicholas C. Williamson, Terry Powell · Journal of Personal Selling and Sales Management · 2013 · 27 citations

Customer Satisfaction, Consumer Research, Organizational Behavior +17

Rows per page

1–5 of 15