Mohammad Ali Zolfagharian

Toward a Contextually Anchored Service Innovation Typology

Audhesh K. Paswan, Derrick E. D’Souza, Mohammad Ali Zolfagharian · Decision Sciences · 2009 · 106 citations

Service Logic, Service‐centered Economy, Service Innovation +15

Dimensions and outcomes of B2B relational exchange: a meta‐analysis

Rajasree K. Rajamma, Mohammad Ali Zolfagharian, Lou E. Pelton · Journal of Business and Industrial Marketing · 2011 · 78 citations

Relationship Marketing, Business-to-business Research, Social Exchange Theory +14

Country of origin, ethnocentrism and bicultural consumers: the case of Mexican Americans

Mohammad Ali Zolfagharian, Qin Sun · Journal of Consumer Marketing · 2010 · 43 citations

Ethnicity, Bicultural Consumers, Consumer Study +27

Perceived service innovativeness, consumer trait innovativeness and patronage intention

Mohammad Ali Zolfagharian, Audhesh K. Paswan · Journal of Retailing and Consumer Services · 2008 · 35 citations

Customer Satisfaction, Service Innovation, Consumer Research +4

Cross‐border shopping: Mexican shoppers in the US and American shoppers in Mexico

Arne Baruca, Mohammad Ali Zolfagharian · International Journal of Consumer Studies · 2012 · 33 citations

Ethnicity, Cross-border Management, Consumer Study +21