Concepedia

Mohammad Ali Zolfagharian

MA

7

Publications

341

Citations

7

H-Index

2008

Active since

Affiliations

University of North Texas(Current)

Mohammad Ali Zolfagharian is an author at University of North Texas specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchBusinessConsumer CultureConsumer BehaviorService InnovationConsumer Decision MakingCultureEthnicity

Publications per year

2008–2012

7

Publications

7

Toward a Contextually Anchored Service Innovation Typology

Audhesh K. Paswan, Derrick E. D’Souza, Mohammad Ali Zolfagharian · Decision Sciences · 2009 · 106 citations

Service Logic, Service‐centered Economy, Service Innovation +15

Dimensions and outcomes of B2B relational exchange: a meta‐analysis

Rajasree K. Rajamma, Mohammad Ali Zolfagharian, Lou E. Pelton · Journal of Business and Industrial Marketing · 2011 · 78 citations

Relationship Marketing, Business-to-business Research, Social Exchange Theory +14

Country of origin, ethnocentrism and bicultural consumers: the case of Mexican Americans

Mohammad Ali Zolfagharian, Qin Sun · Journal of Consumer Marketing · 2010 · 43 citations

Ethnicity, Bicultural Consumers, Consumer Study +27

Perceived service innovativeness, consumer trait innovativeness and patronage intention

Mohammad Ali Zolfagharian, Audhesh K. Paswan · Journal of Retailing and Consumer Services · 2008 · 35 citations

Customer Satisfaction, Service Innovation, Consumer Research +4

Cross‐border shopping: Mexican shoppers in the US and American shoppers in Mexico

Arne Baruca, Mohammad Ali Zolfagharian · International Journal of Consumer Studies · 2012 · 33 citations

Ethnicity, Cross-border Management, Consumer Study +21

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