Concepedia

Khalid M. Dubas

KM

7

Publications

355

Citations

7

H-Index

1993

Active since

Affiliations

St. John's University(Current)

University of Akron

Fayetteville State University

College of Business Administration

Khalid M. Dubas is an author at St. John's University specializing in management, business, and marketing.

Top concepts

BusinessMarketingManagementStrategic SourcingStrategic ManagementSupply Chain ManagementTradeDesignHealthEducation

Publications per year

1993–1999

7

Publications

7

Chinese purchasing managers' preferences and trade-offs in supplier selection and performance evaluation

Venkatapparao Mummalaneni, Khalid M. Dubas, Chiang‐nan Chao · Industrial Marketing Management · 1996 · 135 citations

Supplier Relationship, Management, Business +9

The influence of product-placement type & exposure time on product-placement recognition

Ian Brennan, Khalid M. Dubas, Laurie A. Babin · International Journal of Advertising · 1999 · 125 citations

Product-placement Type, Product-placement Recognition, Advertising +13

The Optimal Level of Fear-Arousal in Advertising: An Empirical Study

James T. Strong, Khalid M. Dubas · Journal of Current Issues & Research in Advertising · 1993 · 29 citations

Course Design Using Conjoint Analysis

Khalid M. Dubas, James T. Strong · Journal of Marketing Education · 1993 · 22 citations

Student Preferences, Instructional Program, Student Learning +12

An Assessment of Supplier Selection: Chinese Purchasing Managers′ Criteria and Their Implications for Western Marketers

Chiang‐nan Chao, Eberhard E. Scheuing, Khalid M. Dubas et al. · International Journal of Physical Distribution & Logistics Management · 1993 · 20 citations

Trade, Client-supplier Relationships, Investment Policies +20

Rows per page

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