Concepedia

Author

Khalid M. Dubas

St. John's UniversityORCID

Also Known As

Khalid Dubas, Khalid M. Dubas

25

Publications

408

Citations

8

H-Index

29

Concepts

All Affiliations

St. John's UniversityUniversity of AkronFayetteville State UniversityCollege of Business Administration
KM

About

Khalid M. Dubas is an author at St. John's University specializing in management, business, and marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

3

3

280

2

Management

3

3

280

3

Education

1

1

22

4

Health Sciences

1

1

125

5

Curriculum

1

1

22

Khalid M. Dubas

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7

Publications

355

Citations

7

H-Index

YearCitations

Chinese purchasing managers' preferences and trade-offs in supplier selection and performance evaluation

Venkatapparao Mummalaneni, Khalid M. Dubas, Chiang‐nan Chao

Industrial Marketing Management

1996

135

The influence of product-placement type & exposure time on product-placement recognition

Ian Brennan, Khalid M. Dubas, Laurie A. Babin

International Journal of Advertising

1999

125

The Optimal Level of Fear-Arousal in Advertising: An Empirical Study

James T. Strong, Khalid M. Dubas

Journal of Current Issues & Research in Advertising

1993

29

Course Design Using Conjoint Analysis

Khalid M. Dubas, James T. Strong

Journal of Marketing Education

1993

22

An Assessment of Supplier Selection: Chinese Purchasing Managers′ Criteria and Their Implications for Western Marketers

Chiang‐nan Chao, Eberhard E. Scheuing, Khalid M. Dubas,

International Journal of Physical Distribution & Logistics Management

1993

20

Evaluating Market Orientation of an Executive MBA Program

Khalid M. Dubas, WaQar Ghani, Stanley W. Davis,

Journal of Marketing for HIGHER EDUCATION

1998

14

Design of an ideal direct marketing course from the students’ perspective

Herbert Katzenstein, Sreedhar Kavll, Venkat Mummalaneni,

Journal of Direct Marketing

1994

10

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