Venkatapparao Mummalaneni

Author

Virginia State University

Also Known As

Mummalaneni Venkatapparao, Venkatapparao Mummalaneni

Publications

844

Citations

H-Index

Concepts

All Affiliations

Virginia State University Minnesota State University, Mankato City University of New York Nanyang Technological University

About

Venkatapparao Mummalaneni is an author at Virginia State University specializing in management, marketing, and business.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Management	8	8	707
2	Business	7	7	342
3	Education	1	1	15
4	Nursing	1	1	18
5	Public Health	1	1	18

Venkatapparao Mummalaneni

Publications

800

Citations

H-Index

Page 1

	Year	Citations
An empirical investigation of Web site characteristics, consumer emotional states and on-line shopping behaviors Venkatapparao Mummalaneni Journal of Business Research Web Site CharacteristicsCustomer SatisfactionOnline Customer BehaviorInteractive MarketingManagement	2003	365
Chinese purchasing managers' preferences and trade-offs in supplier selection and performance evaluation Venkatapparao Mummalaneni, Khalid M. Dubas, Chiang‐nan Chao Industrial Marketing Management Supplier RelationshipManagementBusinessStrategic SourcingBusiness Strategy	1996	135
Determinants of Source Loyalty in Buyer‐Seller Relationships Ven Sriram, Venkatapparao Mummalaneni Journal of Purchasing and Materials Management Relationship MarketingBuying BehaviorConsumer UncertaintySupplier RelationshipSales Management	1990	51
Consumer Technology Readiness and E-Service Quality in E-Tailing: What is the Impact on Predicting Online Purchasing? Venkatapparao Mummalaneni, Juan Meng, Kevin M. Elliott Journal of Internet Commerce Customer SatisfactionDigital MarketingE-servicesConsumer ResearchBusiness Analytics	2016	48
An exploratory study of young Chinese customers' online shopping behaviors and service quality perceptions Venkatapparao Mummalaneni, Juan Meng Young Consumers Insight and Ideas for Responsible Marketers Customer ExperienceCustomer SatisfactionDigital MarketingConsumer ResearchCommunication	2009	39
Use of foreign language and models in print advertisements in EastAsian countries James P. Neelankavil, Venkatapparao Mummalaneni, David N. Sessions European Journal of Marketing	1995	35
Measurement Equivalency of Web Service Quality Instruments: A Test on Chinese and African American Consumers Juan Meng, Venkatapparao Mummalaneni Journal of International Consumer Marketing Total Quality ManagementCustomer SatisfactionQuality MetricWeb Service QualityConsumer Research	2010	32
The Essence Of Business Marketing Theory, Research, and Tactics: Contributions from the <i>Journal of Business-to-Business Marketing</i> J. David Lichtenthal, Venkatapparao Mummalaneni, David T. Wilson Journal of Business-to-Business Marketing	2008	25
An Assessment of Supplier Selection: Chinese Purchasing Managers′ Criteria and Their Implications for Western Marketers Chiang‐nan Chao, Eberhard E. Scheuing, Khalid M. Dubas, International Journal of Physical Distribution & Logistics Management TradeClient-supplier RelationshipsInvestment PoliciesSupplier SelectionInternational Business Strategy	1993	20
Access, resource, and cost impacts on consumer satisfaction with health care: A comparison across alternative health care modes and time Venkatapparao Mummalaneni, Pradeep Gopalakrishna Journal of Business Research NursingConsumer SatisfactionHealth EconomicsHealth PolicyHealth Insurance Design	1997	18

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