Concepedia
Statistics
Publications
49
Citations
2.6K
H-Index
26
Active since
1993
Affiliations
University of Technology Sydney(Current)
Curtin University
Queensland University of Technology
Victoria University of Wellington
City University of Hong Kong
David S. Waller is an author at University of Technology Sydney specializing in marketing, business, and advertising.
Publications per year
1993–2021
The influence of religion on attitudes towards the advertising of controversial products
Kim‐Shyan Fam, David S. Waller, B. Zafer Erdoğan · European Journal of Marketing · 2004 · 534 citations
Business, Marketing, Religion +13
Advertising of controversial products:a cross‐cultural study
David S. Waller, Kim‐Shyan Fam, B. Zafer Erdoğan · Journal of Consumer Marketing · 2005 · 158 citations
Business, Communication, Marketing +16
Attitudes towards offensive advertising: an Australian study
David S. Waller · Journal of Consumer Marketing · 1999 · 151 citations
Business, Marketing, Marketing Management +13
Corporate Social Responsibility (CSR) Disclosure of Advertising Agencies: An Exploratory Analysis of Six Holding Companies' Annual Reports
David S. Waller, Roman Lanis · Journal of Advertising · 2009 · 97 citations
Business, Accountancy, Accounting +16
Does ownership type matter for innovation? Evidence from China
Ling Jiang, David S. Waller, Shaohan Cai · Journal of Business Research · 2013 · 93 citations
Management, Innovation Management, Strategic Management +12
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