Concepedia

Maryam Farhang

MF

Statistics

Publications

3

Citations

90

H-Index

3

Active since

2022

Affiliations

Southern Illinois University Carbondale(Current)

Ithaca College

Maryam Farhang is an author at Southern Illinois University Carbondale specializing in customer engagement, social sciences, and consumer behavior.

ORCID

Publications per year

2022–2022

3

Publications

3

Predicting value cocreation behavior in social media via integrating uses and gratifications paradigm and theory of planned behavior

Arash H. Zadeh, Maryam Farhang, Mohammadali Zolfagharian et al. · Journal of Research in Interactive Marketing · 2022 · 44 citations

, , +12

Constructive Resistance in the Frontlines: How Frontline Employees’ Resistance to Customer Incivility Affects Customer Observers

Omid Kamran‐Disfani, Ramin Bagherzadeh, Ashok Bhattarai et al. · Journal of Service Research · 2022 · 33 citations

, , +15

Enhancing consumer online reviews: the role of moral identity

Mavis Adjei, Nan Zhang, Ramin Bagherzadeh et al. · Journal of Research in Interactive Marketing · 2022 · 13 citations

, , +17

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