Concepedia

Allen M. Weiss

AM

24

Publications

4.4K

Citations

23

H-Index

1987

Active since

Affiliations

University of Southern California(Current)

Stanford University

Dartmouth College

University of Wisconsin–Madison

Marshall B. Ketchum University

Allen M. Weiss is an author at University of Southern California specializing in business, management, and marketing.

Top concepts

BusinessManagementMarketingBusiness StrategyConsumer ResearchStrategic ManagementMarket DesignIndustrial OrganizationEconomicsDigital Marketing

Publications per year

1987–2008

24

Publications

24

Vendor Consideration and Switching Behavior for Buyers in High-Technology Markets

Jan B. Heide, Allen M. Weiss · Journal of Marketing · 1995 · 577 citations

High-technology Markets, Consumer Uncertainty, Innovation Adoption +17

Investment in technological innovations: An option pricing approach

Steven R. Grenadier, Allen M. Weiss · Journal of Financial Economics · 1997 · 367 citations · Full text

Economics, Real Investment, Business +13

The Nature of Organizational Search in High Technology Markets

Allen M. Weiss, Jan B. Heide · Journal of Marketing Research · 1993 · 322 citations

Consumer Uncertainty, Organizational Economics, Consumer Research +18

Reputation Management as a Motivation for Sales Structure Decisions

Allen M. Weiss, Erin Anderson, Deborah J. MacInnis · Journal of Marketing · 1999 · 262 citations

Marketing in Turbulent Environments: Decision Processes and the Time-Sensitivity of Information

Rashi Glazer, Allen M. Weiss · Journal of Marketing Research · 1993 · 252 citations

Marketing Analytics, Consumer Uncertainty, Behavioral Decision Making +22

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