Concepedia

Jun Hyun Ryoo

JH

4

Publications

169

Citations

4

H-Index

2017

Active since

Affiliations

Western University(Current)

Jun Hyun Ryoo is an author at Western University specializing in management, marketing, and social media.

Top concepts

MarketingManagementArtsText MiningData ScienceSocial MediaContent AnalysisConsumer ResearchBusiness IntelligenceInteractive Marketing

Publications per year

2017–2021

4

Publications

4

The role of machine learning analytics and metrics in retailing research

Xin Wang, Jun Hyun Ryoo, Neil Bendle et al. · Journal of Retailing · 2020 · 57 citations

Marketing Analytics, Data Science, Business Intelligence +10

Attribute Embedding: Learning Hierarchical Representations of Product Attributes from Consumer Reviews

Xin Wang, Jiaxiu He, David J. Curry et al. · Journal of Marketing · 2021 · 54 citations · Full text

Engineering, Machine Learning, Business Intelligence +23

Do Spoilers Really Spoil? Using Topic Modeling to Measure the Effect of Spoiler Reviews on Box Office Revenue

Jun Hyun Ryoo, Xin Wang, Shijie Lu · Journal of Marketing · 2020 · 43 citations

Digital Marketing, Box Office Revenue, Topic Modeling +18

Understanding the Social Media Strategies of U.S. Primary Candidates

Jun Hyun Ryoo, Neil Bendle · Journal of Political Marketing · 2017 · 15 citations

Social Medium Monitoring, Public Opinion, Political Polarization +18

Rows per page

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