Lan Xu

Contingent effects of managerial guanxi on new product development success

Nan Cui, Na Wen, Lan Xu et al. · Journal of Business Research · 2013 · 43 citations

Consumer-driven Product Development, Managerial Aspect, Project Management +10

How does customer participation in service influence customer satisfaction? The mediating effects of role stressors

Yiran Jiang, Lan Xu, Nan Cui et al. · International Journal of Bank Marketing · 2019 · 24 citations

Role Stressors, Customer Satisfaction, Education +18

How Does Framing Strategy Affect Evaluation of Culturally Mixed Products? The Self–Other Asymmetry Effect

Nan Cui, Lan Xu, Tao Wang et al. · Journal of Cross-Cultural Psychology · 2016 · 23 citations

Behavioral Decision Making, Social Psychology, Consumer Research +24

How socialization tactics affect supplier-buyer co-development performance in exploratory and exploitative projects: The mediating effects of cooperation and collaboration

Lan Xu, Nan Cui, William J. Qualls et al. · Journal of Business Research · 2017 · 23 citations

Organizational Communication, Exploitative Projects, Management +12

How and when AR technology affects product attitude

Lan Xu, Lei Zhang, Nan Cui et al. · Asia Pacific Journal of Marketing and Logistics · 2019 · 23 citations

Consumer Uncertainty, Digital Marketing, Consumer Research +24