Concepedia
Statistics
Publications
7
Citations
249
H-Index
Active since
2015
Affiliations
University of Alabama(Current)
University of Wisconsin–Whitewater
Sumin Shin is an author at University of Alabama specializing in business, advertising, and environmental communication.
Publications per year
2015–2022
The effectiveness of fear appeals in ‘green’ advertising: An analysis of creative, consumer, and source variables
Sumin Shin, Eyun‐Jung Ki, W. Glenn Griffin · Journal of Marketing Communications · 2017 · 57 citations · Full text
Business, Marketing, Marketing Management +16
The effects of congruency of environmental issue and product category and green reputation on consumer responses toward green advertising
Sumin Shin, Eyun‐Jung Ki · Management Decision · 2018 · 48 citations · Full text
Business, Marketing, Marketing Management +17
Local residents’ attitudes about wind farms and associated noise annoyance in South Korea
Jaehong Ki, Sun‐Jin Yun, Woo Chang Kim et al. · Energy Policy · 2022 · 41 citations · Full text
Natural Resources, Environmental Planning, Energy Policy +15
Organization sustainability communication (OSC): Similarities and differences of OSC messages in the United States and South Korea
Eyun‐Jung Ki, Sumin Shin · Computers in Human Behavior · 2015 · 40 citations · Full text
Social Sciences, Communication, Organization Studies +10
A retrospective on the state of international advertising research in advertising, communication, and marketing journals: 1963–2014
Hyoungkoo Khang, Sangpil Han, Sumin Shin et al. · International Journal of Advertising · 2015 · 28 citations · Full text
Business, Communication, Marketing +8
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