Concepedia
Statistics
Publications
124
Citations
9.7K
H-Index
50
Active since
1991
Affiliations
McGill University(Current)
Université de Montréal
Douglas Mental Health University Institute
University of South Australia
University of Toronto
Laurette Dubé is an author at McGill University specializing in psychology, marketing, and social sciences.
Publications per year
1991–2024
Foreign Branding and Its Effects on Product Perceptions and Attitudes
France Leclerc, Bernd H. Schmitt, Laurette Dubé · Journal of Marketing Research · 1994 · 546 citations
Business, Marketing, Marketing Management +17
Waiting Time and Decision Making: Is Time like Money?
France Leclerc, Bernd H. Schmitt, Laurette Dubé · Journal of Consumer Research · 1995 · 544 citations
Business, Decision Sciences, Psychology +17
The impact of music on consumers' reactions to waiting for services
Michael K. Hul, Laurette Dubé, Jean‐Charles Chebat · Journal of Retailing · 1997 · 470 citations
Business, Marketing, Marketing Management +7
France Leclerc, Bernd H. Schmitt, Laurette Dubé · Journal of Marketing Research · 1994 · 297 citations
Ensuring greater satisfaction by engineering salesperson response to customer emotions
Kalyani Menon, Laurette Dubé · Journal of Retailing · 2000 · 290 citations
Business, Marketing, Marketing Management +13
1–5 of 124