Statistics
Publications
10
Citations
1.9K
H-Index
10
Active since
1981
Affiliations
Arizona State University(Current)
Nancy Stephens is an author at Arizona State University specializing in business, marketing, and psychology.
Publications per year
1981–2022
10
10
Cognitive Age: A Useful Concept for Advertising?
Nancy Stephens · Journal of Advertising · 1991 · 169 citations
Business, Communication, Marketing +17
Testing the implied mediational role of cognitive age
Kevin P. Gwinner, Nancy Stephens · Psychology and Marketing · 2001 · 80 citations
Business, Marketing, Psychology +7
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