Fashion shopping on the go: A Dual-stage predictive-analytics SEM-ANN analysis on usage behaviour, experience response and cross-category usage

Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology

Fred D. Davis · MIS Quarterly · 1989 · 64.5K citations

Computing, Information Systems, Information Technology +15

Statistical power analyses using G*Power 3.1: Tests for correlation and regression analyses

Franz Faul, Edgar Erdfelder, Axel Buchner et al. · Behavior Research Methods · 2009 · 36K citations · Full text

Public Health, Biostatistics, Experimental Design +11

A primer on partial least squares structural equation modeling (PLS-SEM)

Adrián Leguina · International Journal of Research & Method in Education · 2015 · 19K citations

Natural Sciences, Behavioral Sciences, Psychology +10

Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1

Venkatesh, James Y.L. Thong, Xu · MIS Quarterly · 2012 · 14.7K citations

Business, Information Systems, Information Technology +15

Partial least squares structural equation modeling (PLS-SEM)

Joe F. Hair, Marko Sarstedt, Lucas Hopkins et al. · European Business Review · 2014 · 11K citations

Business, Management Information Systems, Marketing +12