How income shapes moral judgments of prosocial behavior

Liberals and conservatives rely on different sets of moral foundations.

Jesse Graham, Jonathan Haidt, Brian A. Nosek · Journal of Personality and Social Psychology · 2009 · 4.6K citations

Social Sciences, Religious Studies, Social Psychology +17

Do Consumers Care about Ethics? Willingness to Pay for Fair‐Trade Coffee

Patrick De Pelsmacker, LIESBETH DRIESEN, Glenn Rayp · Journal of Consumer Affairs · 2005 · 1.3K citations

Business, Economics, Consumer Behavior +16

Affect, culture, and morality, or is it wrong to eat your dog?

Jonathan Haidt, Sílvia Helena Koller, Maria da Graça Dias · Journal of Personality and Social Psychology · 1993 · 1.3K citations

Humanities, Cultures, Social Psychology +10

The CAD triad hypothesis: A mapping between three moral emotions (contempt, anger, disgust) and three moral codes (community, autonomy, divinity).

Paul Rozin, Laura Anne Lowery, Sumio Imada et al. · Journal of Personality and Social Psychology · 1999 · 1.2K citations

Social Sciences, Psychology, Social Psychology +16

Affect, culture, and morality, or is it wrong to eat your dog?

Jonathan Haidt, Sílvia Helena Koller, Maria da Graça Dias · Journal of Personality and Social Psychology · 1993 · 1.1K citations

Humanities, Cultures, Social Psychology +10