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Influencer marketing: Social media influencers as human brands attaching to followers and yielding positive marketing results by fulfilling needs

Human BrandsSocial MarketingSocial InfluenceCommunicationInfluencer StudiesSocial MediaManagementMarketing CommunicationInfluencer MarketingSocial Medium MarketingBrand ManagementMedia MarketingVirtual InfluencersMicro-influencersSocial Media InfluencersMarketingMicro-influencer MarketingArtsInfluence Model