Social Media Engagement of Stakeholders: A Decision Tree Approach in Container Shipping

A Conceptual Model of Service Quality and Its Implications for Future Research

A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry · Journal of Marketing · 1985 · 17.2K citations

Management, Marketing, Quality Management +16

A Conceptual Model of Service Quality and Its Implications for Future Research

A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry · Journal of Marketing · 1985 · 10K citations

Management, Marketing, Quality Management +16

Social media? Get serious! Understanding the functional building blocks of social media

Jan Kietzmann, Kristopher Hermkens, Ian P. McCarthy et al. · IRIS - Institutional Research Information System (Libera Università Internazionale degli Studi Sociali Guido Carli) · 2011 · 4.8K citations

Social Sciences, Communication, Strategic Management +12

An Exploratory Technique for Investigating Large Quantities of Categorical Data

Gordon V. Kass · Journal of the Royal Statistical Society Series C (Applied Statistics) · 1980 · 2.9K citations

Public Health, Biostatistics, Data Science +14

Stakeholder Theory and “The Corporate Objective Revisited”

R. Edward Freeman, Andrew C. Wicks, Bidhan L. Parmar · Organization Science · 2004 · 2.3K citations

Business, Strategic Management, Business Ethics +9