How manufacturers' long-term orientation toward suppliers influences outsourcing performance

Transaction-Cost Economics: The Governance of Contractual Relations

Oliver E. Williamson · The Journal of Law and Economics · 1979 · 10.1K citations

Business, Contract Law, Economics +13

The Relational View: Cooperative Strategy and Sources of Interorganizational Competitive Advantage

Jeffrey H. Dyer, Harbir Singh · Academy of Management Review · 1998 · 10.1K citations

Management, Strategic Management, Strategy +17

Developing Buyer-Seller Relationships

F. Robert Dwyer, Paul H. Schurr, Sejo Oh · Journal of Marketing · 1987 · 7.8K citations

Business, Marketing, Marketing Management +7

Comparative Economic Organization: The Analysis of Discrete Structural Alternatives

Oliver E. Williamson · Administrative Science Quarterly · 1991 · 7.1K citations

Management, Contract Law, Economics +12

Determinants of Long-Term Orientation in Buyer-Seller Relationships

Shankar Ganesan · Journal of Marketing · 1994 · 5.9K citations

Business, Marketing, Marketing Management +14