Journal of Management Studies · 2003 · 143 citations · 37 references
BusinessInternational BusinessStrategyForeign Direct InvestmentGlobal StrategyInternational StrategyInternational ExpansionInternationalization ProcessInternationalization StrategyMultinational CorporationsMultinational EnterprisesTransnational CorporationsHome BaseMultinational Enterprise InvestmentMultinational Enterprise Location ChoiceMultinational Enterprise NetworksNetwork ResourcesNetwork-based Internationalization
ABSTRACT This paper illustrates foreign direct investment (FDI) as the management of important network relations, using Taiwan's electronics firms as an example. Through FDI, seemingly small and weak firms propel the process of internationalization by making maximum use of external resources to which they have access. FDI often starts at a location close to the home base where support from the domestic networks can be drawn, subsequently moving on to more distant locations after investors have accumulated new network resources. The location chosen is usually an area rich in network resources or in close proximity to such rich networks. FDI enables the investors to construct a regional, or even global, sub‐network under their control to supply a set of wide‐ranging, differentiated and low‐cost products in a flexible fashion, and sometimes within close proximity to the markets. With this capacity for versatility, investors become valuable partners for multinational firms that offer global services.
37
Firm Resources and Sustained Competitive Advantage
Jay B. Barney · Journal of Management · 1991 · 45.6K citations
The Commitment-Trust Theory of Relationship Marketing
Robert M. Morgan, Shelby D. Hunt · Journal of Marketing · 1994 · 17.4K citations
The Commitment-Trust Theory of Relationship Marketing
Robert M. Morgan, Shelby D. Hunt · Journal of Marketing · 1994 · 10.6K citations