Concepedia

Global Strategy

Global strategy is an organizational strategy that specifies how a firm coordinates its value-creating activities across multiple national markets to achieve competitive advantage by balancing global standardization with local market responsiveness.

2.6K

Publications

245.7K

Citations

4K

Authors

1.5K

Institutions

Publications per year

2017–2026

564

Parents

Children

Publications

2.6K

GLOBAL STRATEGY FOR ASTHMA MANAGEMENT AND PREVENTION

Romain Pauwels · Arerugī/Arerugi · 1996 · 10.1K citations

, , +10

Knowledge of the Firm and the Evolutionary Theory of the Multinational Corporation

Bruce Kogut, Udo Zander · Journal of International Business Studies · 1993 · 4K citations · Full text

, , +11

Multinational Enterprises and the Global Economy.

David P. McCaffrey, John H. Dunning · Administrative Science Quarterly · 1995 · 4K citations

, , +14

Toward a Theory of International New ventures

Benjamin M. Oviatt, Patricia P. McDougall · Journal of International Business Studies · 1994 · 3.9K citations · Full text

, , +12

The Mechanism of Internationalisation

Jan Johanson, Jan‐Erik Vahlne · International Marketing Review · 1990 · 3.4K citations

, , +15

1–5 of 2.6K

Authors

4K

  1. AM
    Alan M. Rugman

    University of Reading, United Kingdom

    25 publications · 4.6K citations

    20

    h-index

  2. PJ
    Peter J. Buckley

    University of Leeds, United Kingdom

    18 publications · 3K citations

    16

    h-index

  3. AV
    Alain Verbeke

    University of Calgary, Canada

    14 publications · 5.2K citations

    14

    h-index

  4. ÁC
    Álvaro Cuervo-Cazurra

    Northeastern University, United States

    15 publications · 1.8K citations

    14

    h-index

  5. RM
    Ram Mudambi

    Temple University, United States

    14 publications · 1.3K citations

    14

    h-index

1–5 of 4K

Institutions

1.5K

  1. Copenhagen Business School

    Copenhagen, Denmark

    28 h-index

    51 publications

    6.4K citations

  2. University of Reading

    Reading, United Kingdom

    24 h-index

    37 publications

    3.1K citations

  3. Northeastern University

    Boston, United States

    22 h-index

    30 publications

    3.4K citations

  4. Temple University

    Philadelphia, United States

    20 h-index

    24 publications

    2.1K citations

  5. University of South Carolina

    Columbia, United States

    20 h-index

    28 publications

    3.7K citations

  6. University of Cambridge

    Cambridge, United Kingdom

    20 h-index

    33 publications

    5.1K citations

  7. Western University

    London, Canada

    20 h-index

    25 publications

    3K citations

  8. Rutgers, The State University of New Jersey

    New Brunswick, United States

    19 h-index

    29 publications

    2.3K citations

1–8 of 1.5K

Venues

  1. Journal of International Business Studies

    JIBS · 116 publications · 43.3K citations

    78

    h-index

  2. Journal of World Business

    JWB · 57 publications · 8.3K citations

    41

    h-index

  3. Global Strategy Journal

    64 publications · 5.7K citations

    39

    h-index

  4. Choice Reviews Online

    CRO · 55 publications · 6.2K citations

    33

    h-index

  5. Journal of International Management

    45 publications · 3.4K citations

    32

    h-index

1–5

See also

Global Strategy

Core Methods

Variants

Applications

Evaluation

Limitations