Salesforce Performance and Satisfaction as a Function of Individual Difference, Interpersonal, and Situational Factors

Richard P. Bagozzi

Journal of Marketing Research · 1978 · 320 citations · 28 references

Concepts

Abstract

Richard P. Bagozzi, Salesforce Performance and Satisfaction as a Function of Individual Difference, Interpersonal, and Situational Factors, Journal of Marketing Research, Vol. 15, No. 4 (Nov., 1978), pp. 517-531

References

28