Academy of Management Review · 1987 · 193 citations · 42 references
ManagementStrategic ManagementStrategyBusiness StrategyStrategic Decision-makingStrategic PlanningFeedback ControlManagerial Decision MakingOrganizational ControlOrganizational StrategyStrategic ControlStrategy ExecutionFeedforward CompensationFeedforward RegulationStrategic Control SystemsStrategic Decision-making Under UncertaintyStrategic Planning ProcessStrategic Uncertainty
This paper proposes an alternative to the classical feedback model of control. It emphasizes uncertainty and complexity as basic elements in strategic management. Strategic control is conceptualized as a feedforward process compensating for the selectivity of planning. This idea forms the basis of a 3-step model of strategic control. Some implications for practice are discussed.
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