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Business, Marketing, Marketing Management +10

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Management, Organization Studies, Organizational Behavior +14

Transaction-Cost Economics: The Governance of Contractual Relations

Oliver E. Williamson · The Journal of Law and Economics · 1979 · 10.1K citations

Business, Contract Law, Economics +13

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Business, Economics, Contract Theory +15

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Kwang‐Kuo Hwang · American Journal of Sociology · 1987 · 2.2K citations

Social Sciences, Social Psychology, Sociology +13