Concepedia

Research framework, strategies, and applications of intelligent agent technologies (IATs) in marketing

V. Kumar, Ashutosh Dixit, R Javalgi, Mayukh Dass

Journal of the Academy of Marketing Science · 2015 · 206 citations · 94 references

DOI

Concepts

References

94

The Discovery of Grounded Theory: Strategies for Qualitative Research.

Helmut R. Wagner, Barney G. Glaser, Anselm L. Strauss · Social Forces · 1968 · 46.6K citations

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Harvard business review

Journal of the American Dietetic Association · 1994 · 46.5K citations

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The Discovery of Grounded Theory; Strategies for Qualitative Research

Barney G. Glaser, Anselm L. Strauss, Elizabeth Strutzel · Nursing Research · 1968 · 38.8K citations

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Dynamic capabilities and strategic management

David J. Teece, Gary P. Pisano, Amy Shuen · Strategic Management Journal · 1997 · 30.2K citations

Artificial intelligence: a modern approach

Choice Reviews Online · 1995 · 22.2K citations · Full text

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