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The impacts of information about the risks and benefits of pork consumption on Chinese consumers’ perceptions towards, and intention to eat, pork

Food ChoiceFood AuthenticityFood MarketingAdvertisingConsumer Decision MakingConsumer UncertaintyPerceptions TowardsAgricultural EconomicsConsumer ResearchChinese ConsumersManagementConsumer BehaviorFood ConsumptionMarketingConsumer AttitudeFood SafetyPork ConsumptionHealth Sciences