Motivation To Process

Motivation to Process is a psychological construct within the Elaboration Likelihood Model that refers to the degree of cognitive effort an individual is willing to exert in evaluating persuasive messages, distinguished by the individual's personal relevance, interest, or need for cognition in the given context.

40

Publications

4.1K

Citations

86

Authors

39

Institutions

Publications per year

2017–2026

6

Authors

86

  1. TH
    Tracy Hall

    University of Hertfordshire, United Kingdom

    2 publications · 632 citations

    2

    h-index

  2. NB
    Nathan Baddoo

    University of Hertfordshire, United Kingdom

    2 publications · 632 citations

    2

    h-index

  3. LW
    Lyman W. Porter

    University of California, Irvine, United States

    2 publications · 530 citations

    2

    h-index

  4. DA
    Dwi Agus Kurniawan

    Jambi University, Indonesia

    1 publications · 85 citations

    1

    h-index

  5. LA
    Laurie A. Babin

    University of Southern Mississippi, United States

    1 publications · 22 citations

    1

    h-index

1–5 of 86

Venues

  1. Modern Language Journal

    MLJ · 2 publications · 337 citations

    2

    h-index

  2. Journal of Systems and Software

    JSS · 2 publications · 163 citations

    2

    h-index

  3. Academy of Management Review

    AMR · 2 publications · 530 citations

    2

    h-index

  4. Choice Reviews Online

    CRO · 1 publications · 288 citations

    1

    h-index

  5. Aquila Digital Community (University of Southern Mississippi)

    Repository · 1 publications · 22 citations

    1

    h-index

1–5