Mobile Commerce Strategy

Mobile Commerce Strategy is a strategic framework within the domain of e-commerce strategy that specifically governs the design, implementation, and optimization of commercial transactions and customer engagement conducted via mobile devices, distinguished by its focus on mobility-enabled technologies, user behaviors, and platform ecosystems.

193

Publications

18.1K

Citations

411

Authors

216

Institutions

Publications per year

2017–2026

36

Authors

411

  1. SJ
    Stuart J. Barnes

    King's College London, United Kingdom

    6 publications · 753 citations

    6

    h-index

  2. JL
    Jeffrey L. Funk

    National University of Singapore, Singapore

    3 publications · 137 citations

    3

    h-index

  3. JH
    Jun-Jie Hew

    Universiti Tunku Abdul Rahman, Malaysia

    3 publications · 554 citations

    3

    h-index

  4. ES
    Eusébio Scornavacca

    Victoria University of Wellington, New Zealand

    3 publications · 196 citations

    3

    h-index

  5. UV
    Upkar Varshney

    Georgia State University, United States

    3 publications · 372 citations

    3

    h-index

1–5 of 411

Venues

  1. International Journal of Mobile Communications

    IJMC · 13 publications · 626 citations

    13

    h-index

  2. SSRN Electronic Journal

    Repository · 6 publications · 280 citations

    6

    h-index

  3. Journal of the Association for Information Systems

    JAIS · 5 publications · 601 citations

    5

    h-index

  4. Telecommunications Policy

    5 publications · 356 citations

    5

    h-index

  5. Decision Support Systems

    4 publications · 970 citations

    4

    h-index

1–5