Concepedia

Influencer Sentiment Analysis

Influencer Sentiment Analysis is a computational method within social media analytics that identifies and quantifies the emotional tone expressed in influencer-generated content to assess audience perception and engagement potential, distinguishing it from general sentiment analysis by focusing specifically on the sentiment patterns and influence dynamics associated with individual content creators.

45

Publications

1.8K

Citations

132

Authors

85

Institutions

Publications per year

2017–2026

39

Parents

Publications

45

The superstar social media influencer: Exploiting linguistic style and emotional contagion over content?

Michael T. Lee, Carol Theokary · Journal of Business Research · 2020 · 243 citations

, , +15

What KPIs Are Key? Evaluating Performance Metrics for Social Media Influencers

Jan-Frederik Gräve · Social Media + Society · 2019 · 135 citations · Full text

, , +17

In the Mood for Being Influential on Twitter

Daniele Quercia, Jonathan Ellis, Licia Capra et al. · 2011 · 100 citations

, , +12

Positional Goods and the Social Rank Hypothesis: Income Inequality Affects Online Chatter about High‐ and Low‐Status Brands on Twitter

Lukasz Walasek, Sudeep Bhatia, Gordon D. A. Brown · Journal of Consumer Psychology · 2017 · 86 citations · Full text

, , +16

Speaking Up on Black Lives Matter: A Comparative Study of Consumer Reactions toward Brand and Influencer-Generated Corporate Social Responsibility Messages

Jeongwon Yang, Ploypin Chuenterawong, Krittaphat Pugdeethosapol · Journal of Advertising · 2021 · 79 citations

, , +15

1–5 of 45

Authors

132

  1. KS
    Kuldeep Singh

    Indian Institute of Information Technology Allahabad, India

    2 publications · 60 citations

    2

    h-index

  2. JY
    Jitendra Yadav

    Indian Institute of Information Technology Allahabad, India

    2 publications · 60 citations

    2

    h-index

  3. MM
    Madhvendra Misra

    Indian Institute of Information Technology Allahabad, India

    2 publications · 60 citations

    2

    h-index

  4. MA
    Mohammad Ali Zare Chahooki

    Yazd University, Iran

    1 publications · 23 citations

    1

    h-index

  5. GD
    Gordon D. A. Brown

    University of Warwick, United Kingdom

    1 publications · 86 citations

    1

    h-index

1–5 of 132

Institutions

85

  1. The University of Texas at Austin

    Austin, United States

    2 h-index

    2 publications

    80 citations

  2. Indian Institute of Information Technology Allahabad

    Prayagraj, India

    2 h-index

    5 publications

    144 citations

  3. Durham University

    Durham, United Kingdom

    1 h-index

    1 publications

    39 citations

  4. University of Perugia

    Perugia, Italy

    1 h-index

    1 publications

    33 citations

  5. University of Wolverhampton

    Wolverhampton, United Kingdom

    1 h-index

    1 publications

    48 citations

  6. Tarbiat Modares University

    Tehran, Iran

    1 h-index

    1 publications

    25 citations

  7. Sun Yat-sen University

    Guangzhou, China

    1 h-index

    2 publications

    40 citations

  8. Wuhan University

    Wuhan, China

    1 h-index

    4 publications

    216 citations

1–8 of 85

Venues

  1. Expert Systems with Applications

    2 publications · 78 citations

    2

    h-index

  2. Journal of Business Research

    JBR · 2 publications · 282 citations

    2

    h-index

  3. IEEE Access

    1 publications · 23 citations

    2

    h-index

  4. 2

    h-index

  5. JMIR Formative Research

    1 publications · 28 citations

    1

    h-index

1–5