Jitendra Yadav

An overview of food supply chain virtualisation and granular traceability using blockchain technology

Jitendra Yadav, Madhvendra Misra, Sam Goundar · International Journal of Blockchains and Cryptocurrencies · 2020 · 34 citations · Full text

Engineering, Business Intelligence, Supply Network +22

Corporate social responsibility and financial inclusion: Evaluating the moderating effect of income

Kuldeep Singh, Madhvendra Misra, Jitendra Yadav · Managerial and Decision Economics · 2021 · 33 citations

Financial Institutions, Financial Practice, Effective Csr +17

Netizens' behavior towards a blockchain-based esports framework: a TPB and machine learning integrated approach

Jitendra Yadav, Madhvendra Misra, Nripendra P. Rana et al. · International Journal of Sports Marketing and Sponsorship · 2021 · 32 citations

Digital Marketing, Online Communication, Game Theory +30

Exploring the synergy between nano-influencers and sports community: behavior mapping through machine learning

Jitendra Yadav, Madhvendra Misra, Nripendra P. Rana et al. · Information Technology and People · 2021 · 31 citations

Engineering, Machine Learning, Social Medium Monitoring +27

Digital social engagements and knowledge sharing among sports fans: Role of interaction, identification, and interface

Jitendra Yadav, Rambalak Yadav, Nidhi Sahore et al. · Technological Forecasting and Social Change · 2023 · 29 citations

Sports Fans, Sport Participation, Social Media +9