Experience-oriented Store Formats

Experience-Oriented Store Formats is a retail strategy construct that differentiates from other store formats by emphasizing immersive, sensory, and emotionally engaging consumer experiences as the primary value proposition, rather than transactional efficiency or product assortment breadth.

5

Publications

171

Citations

18

Authors

8

Institutions

Publications per year

2017–2026

2

Authors

18

  1. SG
    Santiago Gallino

    University of Pennsylvania, United States

    1 publications · 68 citations

    1

    h-index

  2. DB
    David Bell

    University of Pennsylvania, United States

    1 publications · 68 citations

    1

    h-index

  3. SB
    Steve Burt

    University of Stirling, United Kingdom

    1 publications · 22 citations

    1

    h-index

  4. DC
    Daphne Comfort

    University of Gloucestershire, United Kingdom

    1 publications · 57 citations

    1

    h-index

  5. LA
    Lynda Aiman‐Smith

    North Carolina State University, United States

    1 publications · 10 citations

    1

    h-index

1–5 of 18

Venues

  1. ACR European Advances

    1 publications · 14 citations

    1

    h-index

  2. Research-Technology Management

    1 publications · 10 citations

    1

    h-index

  3. Marketing Intelligence & Planning

    1 publications · 57 citations

    1

    h-index

  4. 1

    h-index

  5. Management Science

    1 publications · 68 citations

    1

    h-index

1–5