Concepedia

Complementary Rivalry

Complementary Rivalry is a strategic interaction in which firms simultaneously compete and cooperate within the same market, distinguished from pure rivalry by the presence of interdependent value creation that enhances the market position of both rivals through jointly beneficial innovations or offerings.

12

Publications

820

Citations

24

Authors

22

Institutions

Publications per year

2017–2026

3

Parents

Publications

12

Tying, Investment, and the Dynamic Leverage Theory

Jay Pil Choi, Christodoulos Stefanadis · The RAND Journal of Economics · 2001 · 309 citations

, , +16

Using a Variety-Seeking Model to Identify Substitute and Complementary Relationships among Competing Products

James M. Lattin, Leigh McAlister · Journal of Marketing Research · 1985 · 229 citations

, , +16

Using a Variety-Seeking Model to Identify Substitute and Complementary Relationships among Competing Products

James M. Lattin, Leigh McAlister · Journal of Marketing Research · 1985 · 94 citations

, , +16

Internationalizing the Coopetition Construct: Quadratic Effects on Financial Performance Under Different Degrees of Export Intensity and an Export Geographical Scope

James M. Crick, Dave Crick · Journal of International Marketing · 2021 · 50 citations · Full text

, , +12

Complementary Goods: Creating, Capturing, and Competing for Value

Taylan Yalcin, Elie Ofek, Oded Koenigsberg et al. · Marketing Science · 2013 · 38 citations

, , +17

1–5 of 12

Authors

24

  1. LM
    Leigh McAlister

    The University of Texas at Austin, United States

    2 publications · 323 citations

    2

    h-index

  2. CS
    Christodoulos Stefanadis

    National and Kapodistrian University of Athens, Greece

    2 publications · 323 citations

    2

    h-index

  3. JM
    James M. Lattin

    Stanford University, United States

    2 publications · 323 citations

    2

    h-index

  4. JP
    Jay Pil Choi

    Michigan State University, United States

    2 publications · 323 citations

    2

    h-index

  5. BN
    Barry Nalebuff

    Yale University, United States

    1 publications · 11 citations

    1

    h-index

1–5 of 24

Institutions

22

  1. University of Florence

    Florence, Italy

    1 h-index

    1 publications

    17 citations

  2. Federal Reserve

    Washington D.C., United States

    1 h-index

    1 publications

    309 citations

  3. University of London

    London, United Kingdom

    1 h-index

    1 publications

    38 citations

  4. University of California, Los Angeles

    Los Angeles, United States

    1 h-index

    1 publications

    11 citations

  5. Chapman University

    Orange, United States

    1 h-index

    1 publications

    38 citations

  6. University of Piraeus

    Piraeus, Greece

    1 h-index

    1 publications

    14 citations

  7. Institute of Industrial Economics

    Beijing, China

    1 h-index

    1 publications

    23 citations

  8. London Business School

    London, United Kingdom

    1 h-index

    1 publications

    38 citations

1–8 of 22

Venues

  1. Journal of Marketing Research

    2 publications · 323 citations

    2

    h-index

  2. SSRN Electronic Journal

    Repository · 2 publications · 25 citations

    2

    h-index

  3. Review of Law & Economics

    1 publications · 12 citations

    1

    h-index

  4. Marketing Science

    1 publications · 38 citations

    1

    h-index

  5. RePEc: Research Papers in Economics

    Repository · 1 publications · 10 citations

    1

    h-index

1–5