Competitive Resource Allocation

Competitive Resource Allocation is a strategic decision-making process in which a firm distributes its limited resources across multiple markets to gain or sustain competitive advantage, distinguished by its focus on inter-market dynamics and the strategic interdependence of resource commitments in the context of multimarket competition.

72

Publications

5.8K

Citations

155

Authors

94

Institutions

Publications per year

2017–2026

17

Authors

155

  1. MC
    Ming‐Jer Chen

    National Yang Ming Chiao Tung University, Taiwan

    2 publications · 146 citations

    2

    h-index

  2. KJ
    Kalman J. Cohen

    New York University, United States

    2 publications · 121 citations

    2

    h-index

  3. NB
    Narayan B. Mandayam

    Rutgers, The State University of New Jersey, United States

    2 publications · 334 citations

    2

    h-index

  4. RW
    Robin Wensley

    University of Warwick, United Kingdom

    2 publications · 178 citations

    2

    h-index

  5. RK
    Rajendra K. Srivastava

    The University of Texas at Austin, United States

    2 publications · 248 citations

    2

    h-index

1–5 of 155

Venues

  1. Journal of Marketing

    JM · 3 publications · 375 citations

    3

    h-index

  2. The Quarterly Journal of Economics

    QJE · 3 publications · 505 citations

    3

    h-index

  3. 2

    h-index

  4. The Canadian Journal of Economics and Political Science

    CJEPS · 2 publications · 45 citations

    2

    h-index

  5. Strategic Management Journal

    SMJ · 2 publications · 218 citations

    2

    h-index

1–5