Communication Frequency Effects

Communication Frequency Effects is a construct in donor retention research that denotes the influence of the rate and timing of organizational communications with donors on their likelihood of continued support, distinguishing it from other relational or contextual donor engagement factors.

112

Publications

9.9K

Citations

296

Authors

185

Institutions

Publications per year

2017–2026

26

Authors

296

  1. JL
    Jakob Lauring

    Aarhus University, Denmark

    3 publications · 241 citations

    3

    h-index

  2. JS
    Jan Selmer

    Aarhus University, Denmark

    3 publications · 241 citations

    3

    h-index

  3. WV
    Ward van Zoonen

    University of Amsterdam, Netherlands

    2 publications · 224 citations

    2

    h-index

  4. ES
    Elizabeth S. Allen

    University of Colorado Denver, United States

    2 publications · 80 citations

    2

    h-index

  5. BS
    B. Sebastian Reiche

    IESE Business School, Spain

    2 publications · 127 citations

    2

    h-index

1–5 of 296

Venues

  1. IEEE Transactions on Engineering Management

    4 publications · 657 citations

    4

    h-index

  2. Journal of Product Innovation Management

    3 publications · 216 citations

    3

    h-index

  3. Journal of Applied Psychology

    3 publications · 622 citations

    3

    h-index

  4. Management Science

    2 publications · 408 citations

    2

    h-index

  5. Communication Research

    CR · 2 publications · 375 citations

    2

    h-index

1–5