Commercial Misappropriation
Commercial Misappropriation is a type of intellectual property violation that consists in the unauthorized use of an individual’s name, likeness, or identity for commercial benefit, thereby falsely implying endorsement or association with a product, service, or brand.
16
Publications
511
Citations
27
Authors
13
Institutions
Publications per year
2017–2026
4
Variants
Right Of Publicity Violation
Parents
16
Ambush marketing: More than just a commercial irritant?
Janet Hoek, Philip Gendall · Entertainment Law · 2002 · 43 citations
Law, Commercial Law, Marketing +9
1–5 of 16
27
1
h-index
1
h-index
1
h-index
1
h-index
1
h-index
1–5 of 27
13
University of Kentucky
Lexington, United States
2 h-index
2 publications
94 citations

University of Ottawa
Ottawa, Canada
2 h-index
4 publications
156 citations
Utrecht University
Utrecht, The Netherlands
2 h-index
4 publications
51 citations

Massey University
Palmerston North, New Zealand
1 h-index
2 publications
86 citations
University of California, Berkeley
Berkeley, United States
1 h-index
1 publications
103 citations
Simon Fraser University
Burnaby, Canada
1 h-index
1 publications
12 citations

University of Windsor
Windsor, Canada
1 h-index
1 publications
12 citations

Vrije Universiteit Amsterdam
Amsterdam, The Netherlands
1 h-index
3 publications
36 citations
1–8 of 13
CMLR · 2 publications · 76 citations
2
h-index
1 publications · 15 citations
1
h-index
1 publications · 15 citations
1
h-index
1 publications · 43 citations
1
h-index
1 publications · 17 citations
1
h-index
1–5