Concepedia

Hans Rüdiger Kaufmann

HR

Statistics

Publications

8

Citations

250

H-Index

8

Active since

2009

Affiliations

University of Nicosia(Current)

University of Applied Management Studies

Mercatorum University

Iscte – Instituto Universitário de Lisboa

Leeds Beckett University

Hans Rüdiger Kaufmann is an author at University of Nicosia specializing in business, marketing, and marketing management.

Publications per year

2009–2019

8

Publications

8

Technology transfer model for Austrian higher education institutions

Joachim Heinzl, Ah-Lian Kor, Graham Orange et al. · The Journal of Technology Transfer · 2012 · 68 citations · Full text

, , +11

Intentions to use and recommend to others

Sandra María Correia Loureiro, Hans Rüdiger Kaufmann, Samuel Rabino · Online Information Review · 2014 · 61 citations

, , +17

For-Benefit Company (fBComp): An innovative social-business model. The Italian case

Michael Czinkota, Hans Rüdiger Kaufmann, Gianpaolo Basile et al. · Journal of Business Research · 2018 · 37 citations

, , +9

The role of online brand community engagement on positive or negative self-expression word-of-mouth

Sandra María Correia Loureiro, Hans Rüdiger Kaufmann · Cogent Business & Management · 2018 · 32 citations · Full text

, , +17

Advertising and promotions an integrated brand approach

Richard J. Semenik, Chris T. Allen, Thomas C. O’Guinn et al. · 2012 · 17 citations

, , +12

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