Concepedia

S.J. Paliwoda

SP

6

Publications

120

Citations

6

H-Index

2003

Active since

Affiliations

University of Strathclyde(Current)

S.J. Paliwoda is an author at University of Strathclyde specializing in business, management, and marketing.

Top concepts

BusinessMarketingManagementConsumer ResearchEducationGlobalizationGlobal StrategyGlobal MarketingMarketing StrategyMarketing Management

Publications per year

2003–2013

6

Publications

6

Customer satisfaction and consumer expenditure in selected European countries

Matthew Yeung, Bala Ramasamy, Junsong Chen et al. · International Journal of Research in Marketing · 2013 · 46 citations

Customer Profitability, Customer Satisfaction, Service Quality +4

Segmenting the older consumer for online travel

Andrea Mariana Massoni Gonzales, S.J. Paliwoda · The Marketing Review · 2006 · 18 citations

Lifestyle Segmentation Approaches, Online Customer Behavior, Advertising +15

The marketing challenges within the enlarged Single European Market

S.J. Paliwoda, Svetla Trifonova Marinova · European Journal of Marketing · 2007 · 18 citations

Eu Enlargement, Marketing Challenges, Marketing Issues +12

Marketing responsibility in an era of economic and climactic challenge

Helen Borland, S.J. Paliwoda · Marketing Intelligence & Planning · 2011 · 14 citations

Michael Thomas, Civic Professionalism, Sustainability Governance +27

Ethnicity and decision making for internationalisation

Stephanie Slater, S.J. Paliwoda, Jim Slater · Management Decision · 2007 · 13 citations

Ethnicity, International Economics, East Asian Studies +31

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