Concepedia

Author

Robert O. Herrmann

Also Known As

Herrmann, Robert O., ROBERT O HERRMANN, ROBERT O. HERRMANN, Robert Herrmann, Robert O. Herrmann

59

Publications

1.1K

Citations

17

H-Index

69

Concepts

All Affiliations

RO

About

Robert O. Herrmann is an author at Pennsylvania State University specializing in consumer behavior, marketing, and consumer research.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Management

11

12

715

2

Business

6

6

463

3

Health Sciences

4

4

189

4

Arts

3

3

124

5

Engineering

1

1

23

Robert O. Herrmann

×

18

Publications

943

Citations

16

H-Index

YearCitations

1975

209

1968

122

1986

94

1968

73

1994

57

1993

52

1994

44

1993

44

1997

42

1970

41

Page 1