Concepedia

Sylvie Rolland

SR

6

Publications

396

Citations

6

H-Index

2009

Active since

Affiliations

Université Paris Dauphine-PSL(Current)

University of Montenegro

Université Paris Sciences et Lettres

Sylvie Rolland is an author at Université Paris Dauphine-PSL specializing in business, marketing, and consumer research.

Top concepts

BusinessMarketingConsumer ResearchManagementConsumer BehaviorCustomer SatisfactionMarketing InsightsService QualityBusiness StrategyMarketing Management

Publications per year

2009–2020

6

Publications

6

Recipes for achieving customer loyalty: A qualitative comparative analysis of the dimensions of customer experience

Sanja Peković, Sylvie Rolland · Journal of Retailing and Consumer Services · 2020 · 125 citations

Customer Experience, Customer Satisfaction, Qualitative Comparative Analysis +6

A new measure of e‐service quality in France

Sylvie Rolland, Ina Freeman · International Journal of Retail & Distribution Management · 2010 · 96 citations

Customer Satisfaction, Digital Marketing, New Measure +18

Customer orientation and firm’s business performance

Sanja Peković, Sylvie Rolland · European Journal of Marketing · 2016 · 53 citations

Customer Satisfaction, Customer Orientation, Firm Performance +15

Redesigning the Negotiation Process at the WTO

Sylvie Rolland · Journal of International Economic Law · 2010 · 49 citations

Negotiation, Negotiation Process, Negotiation Theory +23

Customer orientation and organizational innovation: the case of environmental management practices

Sanja Peković, Sylvie Rolland, Hubert Gatignon · Journal of Business and Industrial Marketing · 2016 · 46 citations

Customer Experience, Customer Satisfaction, Consumer Research +21

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