Concepedia

Marie‐Louise Fry

MF

Statistics

Publications

16

Citations

851

H-Index

14

Active since

2003

Affiliations

Griffith University(Current)

The University of Queensland

University of Newcastle Australia

Victoria University

Queensland University of Technology

Marie‐Louise Fry is an author at Griffith University specializing in marketing, social sciences, and marketing management.

Publications per year

2003–2020

16

Publications

16

Social marketing’s consumer myopia

Linda Brennan, Josephine Previte, Marie‐Louise Fry · Journal of Social Marketing · 2016 · 133 citations

Social Sciences, Marketing, Marketing Management +14

E‐trust: the influence of perceived interactivity on e‐retailing users

Bill Merrilees, Marie‐Louise Fry · Marketing Intelligence & Planning · 2003 · 123 citations

Business, Marketing, Retail Management +16

Seeking the Pleasure Zone: Understanding Young Adult's Intoxication Culture

Marie‐Louise Fry · Australasian Marketing Journal (AMJ) · 2010 · 88 citations

Public Health, Behavioral Sciences, Health Behavior +17

Michael Jay Polonsky, Les Carlson, Marie‐Louise Fry · Marketing Theory · 2003 · 84 citations

Business, Marketing, Marketing Management +10

Examining the unintended consequences of marketing

Marie‐Louise Fry, Michael Jay Polonsky · Journal of Business Research · 2003 · 82 citations · Full text

Business, Marketing, Marketing Management +11

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