Statistics
Publications
2
Citations
173
H-Index
2
Active since
2006
Affiliations
University of Virginia(Current)
Raj Venkatesan is an author at University of Virginia specializing in business, marketing, and retail sales strategy.
Publications per year
2006–2014
2
2
The interrelationships between brand and channel choice
Scott A. Neslin, Kinshuk Jerath, Anand V. Bodapati et al. · Marketing Letters · 2014 · 121 citations · Full text
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